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Know your audience. Grow your audience.

Market-leading pay, play and online audience engagement services for TV shows and events.

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Our audience participation services

We are a trusted partner to deliver on a global scale an extensive range of solutions. Broadcasters, sports, and news channels all rely on us to deliver some of the world’s most important state, sporting, and awards events over our premium network.

Premium rate numbers

Our powerful and reliable network offers management information, intelligent call routing and complete control so you can handle calls more effectively, generating more revenue. Plus, whether it’s by mobile voice shortcode, SMS or MMS, we provide the platform and application programming interfaces (API’s) you need to support your mobile campaigns.

Televoting and vote integration

As well as running the most reliable and secure platform in Europe for TV shows where voting plays a huge part, our self-service online tools help you to plan, manage and launch your competitions and voting events in a cost-effective and Ofcom-compliant way. What’s more, you can cap entries, offer loyalty bonuses, and integrate your own web internet votes and/or competition entry routes onto our platform for a tailored experience.

Real-time engagement

Want to create online votes, predictions and competitions that reward your audience and increase engagement? With our digital engagement tool, Interact, you can design and incorporate your campaigns into webpages or apps, including photos, videos, and GIFs. Pick winners accurately based on voting results, using our winner selector tool. And benefit from new opportunities for revenue and brand growth.

Being able to accurately monitor and track voting ahead of a high-profile live TV awards event under the gaze of major press, athletes and the industry was of a paramount importance. But we also had to find a system that seamlessly integrated into our own systems and processes. Interact enabled us to achieve both aims

Jamie Hindhaugh
Chief Operating Officer, BT Sport

Make every interaction count

For real business impact, partner with us.


Network planning and 24/7 support

We handle viewer voting and competitions for some of the UK’s biggest shows such as Strictly Come Dancing and This Morning. We also offer premium rate solutions, including advice lines, chat services and SMS-based radio competitions.


Europe’s biggest in-network call termination system

Our UK-wide platform can answer up to a quarter of a million televote calls a minute, cutting the time it takes to connect and terminate calls. It allows more callers to get in touch per event than any other European platform.


Transparent billing and payment systems

All our statements are itemised with usage and rates information for every product. We’re also able to make timely revenue share payments, giving you a reliable source of cash in a fast-moving market.

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