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Media & Broadcast

Live content during lockdown

We understand the importance of getting your live sports content to audiences around the world. After all, we do this day-in, day-out for the highest profile events in the sporting calendar. But with the shortage of live sports content, we're also well placed to help you to innovate and transform your business to be able to deliver new content, in new ways too.

The technology is ready, we can provide the connectivity for you, we can help to bring esports and traditional broadcasters together and expand your reach to new audiences. That's why we held a virtual roundtable webinar with a panel of industry experts to address these challenges and opportunities first-hand.

Chaired by Jake Bickerton from Broadcast Sport, it was a great opportunity to hear from expert speakers on how they're tackling the situation and what the future of broadcasting could look like. These are some of the most prominent questions we discussed:

  • how can we fulfil the needs of sports content-deprived customers?
  • does this represent an opportunity for esports to accelerate growth?
  • how do we bring the streaming services and traditional broadcasting worlds together?
  • how can we collaborate better as an industry to be more flexible?

 

Speakers on the day

  • Andy Beale - Chief Engineer, BT Sport.
  • Milly Preston - Head of Marketing, Excel Sports.
  • Andrew Lane - Director of Broadcast, FACEIT.
  • Paula Rigby - International Production/Broadcast Consultant, Noah Media Group.

 

If you missed out or just want to see it again, feel free to watch the replay below.

 

How we can help

We've put together an ebook that summarises the current challenges the industry faces and how we can help you to transform your business and come out of this situation stronger. Download a copy for yourself and find out what you can do differently in a changing broadcast world.

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